So, what comes to mind when you think of a female model? Young, slim, traditionally attractive, and Caucasian, right? Well, that has been the face of modelling, advertising and fashion for a very long time. But, it’s also worthy to note that the trend and diversity in this industry has really improved.
In recent years, the most popular images of women in stock photography have graduated from half-dressed women lounging in bed or politely laughing over salads to ones exerting power over a boardroom or defiantly scaling rugged mountaintops.
To ensure that all women see themselves reflected in whatever industry, be it fashion or advertising, Canva has worked with select photographers from around the world to capture and curate an exclusive collection of stock photos that authentically depicts the women that these images are truly meant to reflect: our mothers, sisters, colleagues, and friends. Women who are as unique as they are beautiful.
Unlike other photography collections, you won’t find overly-photoshopped images that perpetuate traditional stereotypes in Canva’s Natural Women Collection. Instead, Canva has put together a collection of everyday women, whose personal stories and experiences challenge both gender norms and societal standards of beauty.
Among the many powerful and inspiring women who’ve opened themselves up for this project is a young woman with Down Syndrome who has not only successfully competed in pageants, but is also pursuing an active modeling career.
A two-time cancer survivor who considers her hair-loss due to chemotherapy to be the mark of a fighter.
This project by Canva is only the first step in their journey towards building a truly diverse library, and you’re invited to join them by contributing your own photos to the Natural Women Collection.
Help Canva celebrate these extraordinary women and make the world feel a little bit more inclusive and diverse one photo at a time.
Browse through the Canva’s Natural Women Collection here.